I design digital product experiences that reduce friction, build user confidence, and drive measurable business outcomes.
I’m a Lead Product Designer with 10+ years of experience across UX strategy, interaction design, and product leadership. My background in project management and front-end development means I speak fluently with engineers, stakeholders, and users alike. When I’m not untangling complex strategy knots, you’ll find me scaling rocks with my dog Pablo.
Want to learn more about me?
Scratch & Peck Feeds
eCommerce Website
Building customer confidence and product awareness to increase conversion, diversity in product purchasing, and overall sales.
Focus: user research, information architecture, upsell opportunities
Adventure Wagon
Van Configurator & eCommerce Website
Filling a gap in the adventure van space with a custom van building tool, lowering perceived barriers to cost and expertise.
Focus: product management, interface design, behavioral design
Imperial Yeast
eCommerce Website
Resolving confusion among customer segments through tailored purchasing paths, resulting in reduced drop-off and increase in return business.
Focus: audience segments, wayfinding, visual design
Western Rivers Conservancy
Project Atlas & Website
Forging an emotional connection to complex data to encourage long-standing donations and partnership.
Focus: storytelling, data visualization, feature refinement